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I found this challenge harder than some as my target audience is women but not all women are interested in my chosen niche- DIY crafts. l know several gals that do make crafts but many do not seem to have a lot of time for crafts in general. Some people think crafts are too time consuming so they mostly work on crafts on their vacation or on holidays. This exercise has helped me think about who really would benefit most from my blog and why. I got 20 emails so far and hope to keep adding more as more gals come to mind.